News

On Friday 23 November, the British School of Fashion were delighted to welcome Margarita Annabe from Dazl Media on to the British School of Fashion campus for a special guest lecture on digital marketing influencers. Margarita Annabe is a digital marketing specialist who runs marketing agency,...

Are you looking to gain some work experience while you study? Or do you fancy studying abroad during the summer? Perhaps you’re looking for volunteering or consultancy opportunities but are not sure where to start. At GCU London, you don’t have to look far. Several of...

"Following the very sad news of Dr Don McCarthy’s passing we wanted to acknowledge and express our gratitude for the significant support that he provided to the British School of Fashion. "On reflection we believe that the most appropriate way to do this is to convey...

Principal and Vice-Chancellor, Professor Pamela Gillies CBE, has led the University's tributes for Dr Don McCarthy CBE, Honorary Graduate and Founding Patron to the British School of Fashion, who sadly passed away on Saturday morning after a long and courageous battle against cancer. Professor Gillies said...

Students from the British School of Fashion have been busy raising money for charity through an exciting live project which involved opening a pop up shop. The pop-up shop called, ‘Second Space’, ran from 9-12 May at Brent Cross Shopping Centre with all profits being donated...

(By Dr Ruth Marciniak, MSc Fashion & Lifestyle Marketing programme leader) Influencers are those people who have influence over existing and potential customers and, by way of influencing others, marketing efforts are oriented around them. Whilst an influencer may be highly interested or work within fashion, it is rare that...

(IMAGE: Courtesy of Lulumelon) (By Dr Ruth Marciniak, MSc Fashion & Lifestyle Marketing programme leader) Clothing has a long history of attracting academic interest, drawing upon a wide variety of disciplines including social science, psychology, anthropology, art, history, cultural and communication studies. In so doing, this signposts that...