Author: British School of Fashion

Did you know? According to Bruce Cleaver, CEO of DeBeers diamonds are rare because: In the history of diamond exploration and mining, 7000 Kimberlites have been discovered. Kimberlite is the host rock in which diamonds are found. Of those 7000 only 1000 contained any...

By Dr Ruth Marciniak, MSc Fashion and Lifestyle Marketing Programme Leader The transformation of retailing over the last two decades has been phenomenal.  Most significantly, the sector has experienced growth in online shopping.  Digital and social media channels are used to purchase goods and, post purchase, publicly complain if customer expectations...

British School of Fashion Luxury students assist at the Luxury Update event On Thursday 24 January, the British School of Fashion at Glasgow Caledonian University in London hosted the second ever ‘Luxury Update’ event. The intimate networking event for the luxury sector once again provided a unique...

Are you looking to gain some work experience while you study? Or do you fancy studying abroad during the summer? Perhaps you’re looking for volunteering or consultancy opportunities but are not sure where to start. At GCU London, you don’t have to look far. Several of...

  By Dr Ruth Marciniak (MSc Fashion and Lifestyle Marketing Programme Leader) Vital to the fashion and lifestyle sector is the ability to analyse social, technological, political and cultural trends, which in turn, enable those working in the industry to predict patterns of consumer behaviour and, in so...