Professor Christopher M Moore is the Associate Dean of Business Development and the Chair in Marketing and Retailing in the Glasgow School for Business and Society.
Our first steps in fashion date back to 1875 and to our founding colleges in Glasgow, Scotland. In that era our primary aim was to provide women with opportunities in design, textiles and retail, with a keen awareness of the economic, social and environmental needs of the time. British fashion has evolved to encompass so much more than just manufacturing and the education provided by the GCU British School of Fashion reflects those changes.
For decades, GCU has contributed to the business of fashion through the creation of pioneering courses. We were the first UK Institution to offer an MSc in International Fashion Marketing in 2000, and are still one of only a few Universities worldwide to offer a dedicated MBA in Luxury Brand Management.
The British School of Fashion intends to build upon the foundation provided by our strong heritage and fashion industry expertise through continued innovation of new programmes and investment and development of our academic faculty.
A Senior Lecturer in eMarketing/eBranding since 2012, Dr Marciniak is the Programme Leader for MSc International Fashion Marketing. Her areas of teaching are ebranding, emarketing, strategy and fashion logistics.
Tim Jackson is the Programme Director for luxury, responsible for both the MBA and MSc programmes in the British School of Fashion.
Retail Marketing, Brand Development and Corporate Social Responsibility